Dashboard Redesign

Lessening confusion and adding value to the user's day-to-day operations within their product hub.

About the project

Upnetic's original member dashboard left the user feeling overwhelmed and confused. The structure consisted of navigation cards with a rainbow assortment of buttons. There wasn’t a lot of value provided to users on this screen besides a long list of features. It was giving off more of a marketing site vibe rather than a webapp. For this project, I used my skills in research and design to update the dashboard in order to give the user more value and make sure that the actions they wanted were front and center.

Client:

Morello Studio

Services:

UI/UX design and testing

My Approach

I started by creating wireframes for the dashboard. I found that ideating through the wireframes allowed me to think big picture on what should be displayed here.

Design decisions based off of wireframe ideation:

Changing the navigation to be a sidebar provided a more expected experience for a webapp.
I chose a card layout to divide the information and features into meaningful sections.
The widgets at the top of the dashboard are customizable. I wanted users to be able to be in control of what analytics were displayed, since many users have different needs.
Business consulting is one of the most used features on the app and I wanted to provide a quick action experience. Users can still go to the feature itself for a master list of all of their consultations, but this widget card provides them with easy access.
Submitting a legal referral is also a very common use case on the app. Similar to the consultations, I wanted to streamline that process by allowing them to get to it from the dashboard.

Conclusion

The successes project are as follows:

Increased utilization of important features
A more luxe interface, as well as a more expected webapp experience
Made the dashboard more valuable to users, providing a customizable experience as well as access to key features